ICANN operates on a multi-stakeholder model, where every internet community has a voice in developing policies. However, it also relies on contractual instruments negotiated between ICANN and the contracted parties. These contracts include the Registry Agreement, the Registrar Accreditation Agreement, and the Registry-Registrar Agreement, which are negotiated directly between ICANN, registries, and registrars. The following focusses on the recent amendment to these agreements, which requires contracted parties to take reasonable and appropriate action to mitigate or disrupt domain registrations engaged in DNS Abuse.

The ICANN community is trying to start the next round of new gTLD applications, but their quest for perfection has caused delays. They have initiated several policy development processes to ensure the next round is flawless, but this has led to setbacks. However, the Subsequent Procedure working group has acknowledged this issue and proposed a model where new gTLD procedures would be handled in rounds, allowing policy development to continue without halting the program.

This article discusses the best practices to follow in Google search ads. The best practices include writing multiple headlines and descriptions, using the right keyword match types, and making ads for native and mobile devices. The importance of Dynamic Search Ads, crafting a good landing page, and ad testing is also explained.

This blog is about how businesses can take advantage of the upcoming trends on social media for 2023. Social media is an integral part of any business strategy. Knowing where to spend their marketing budget could drastically improve sales, revenue, and other metrics, so knowing where to spend money is essential.

This article talks about how a website live chat can boost your SEO and increase traffic to your website by making the site more user friendly, generating more leads, strengthening customer relations, enabling visitors to help themselves, and more. It also discussed how you can get started and deliver the best live chat experience for your website visitors.

A social media landing page is a web page created with a single purpose to optimise to support social media marketing efforts. This article explores why a social media landing page is important. We’ll also share six steps to creating a high-converting social media landing page.