Online Marketing

The Wizard of Moz.com on domains, SEO & Super Bowl

von Meg

Moz.com (formerly known as SEOMoz) combines analytical marketing tools with a vibrant online community of over one million digital marketeers. In addition to educating the masses and changing the way we think about search, they also have a totally transparent company philosophy which sits between genius & crazy. We were lucky enough to catch-up with co-founder, former CEO and now the official Wizard of Moz, Rand Fishkin. This is what happened:

Creative Commons - changing the way people consume & use media

von Meg

Creative Commons is the non-profit organisation that provides an alternative to the automatic “all rights reserved” copyright that is automatically created whenever someone creates something new. It hopes to build a richer, better and more vibrant culture, through a more open, and shareable Internet. I was lucky enough to catch up with Elliot Harmon from Creative Commons to find out more ...

Niche search engines deliver highly-targeted search results

von Meg

With the launch of the new gTLDs, how will users find what they're looking for? There are going to be millions of new domain names to search through. As a new domain registry, how will you ensure users can find domain names with your sparkly new extension? Implementing your own niche search engine is the way to go. As a new domain registry, what do you think?

Google’s Hummingbird improves the quality of search results

von Meg

Hummingbird, so named for its speed and precision, is Google’s latest search algorithm update. It was designed to improve the quality of search results by finding the meaning behind our queries rather than simply matching keywords.

EuroDNS interview - going nuts with MailChimp

von Meg

With over 4 million people using their platform to send about six billion emails every month; MailChimp is the email marketing solution that's slowly taking over the world. Earlier in the month EuroDNS was lucky enough to catch-up with the email marketing supremos (and EuroDNS customer) and get some valuable tips.