How working groups tackle DNS Abuse

by Luc

The article discusses a group of registrars at ICANN working to address DNS abuse, which includes publishing white papers and developing an Abuse Contact IDentifier tool. The group has conducted outreach sessions with other ICANN stakeholder groups and law enforcement agencies. The article concludes that the group will likely become permanent due to the ongoing issue of online abuse.

5 ways to use AI for e-commerce

by Guest

AI is being used in eCommerce to enhance the shopping experience through chatbots, personalized recommendations, predictive analytics, image recognition, and augmented reality. These technologies improve customer service, increase sales, and make shopping faster, more personalized, and more enjoyable.

ICANN's fight against DNS abuse

by Luc

ICANN operates on a multi-stakeholder model, where every internet community has a voice in developing policies. However, it also relies on contractual instruments negotiated between ICANN and the contracted parties. These contracts include the Registry Agreement, the Registrar Accreditation Agreement, and the Registry-Registrar Agreement, which are negotiated directly between ICANN, registries, and registrars. The following focusses on the recent amendment to these agreements, which requires contracted parties to take reasonable and appropriate action to mitigate or disrupt domain registrations engaged in DNS Abuse.

Next round of new extensions aka ICANN’s vaporware

by Luc

The ICANN community is trying to start the next round of new gTLD applications, but their quest for perfection has caused delays. They have initiated several policy development processes to ensure the next round is flawless, but this has led to setbacks. However, the Subsequent Procedure working group has acknowledged this issue and proposed a model where new gTLD procedures would be handled in rounds, allowing policy development to continue without halting the program.

Google search ads: 6 best practices to boost website traffic

by Guest

This article discusses the best practices to follow in Google search ads. The best practices include writing multiple headlines and descriptions, using the right keyword match types, and making ads for native and mobile devices. The importance of Dynamic Search Ads, crafting a good landing page, and ad testing is also explained.

Top 7 social media trends to follow into 2023

by Guest

This blog is about how businesses can take advantage of the upcoming trends on social media for 2023. Social media is an integral part of any business strategy. Knowing where to spend their marketing budget could drastically improve sales, revenue, and other metrics, so knowing where to spend money is essential.