Author: Amélie

7 copywriting tips to boost traffic and conversions

by Amélie

According to statistics from Microsoft research, the average attention span of Internet users in 2018 had dropped to 8 seconds, as opposed to 12 seconds in 2000. Check out our 7 tips on writing the most engaging and attention-catching content for your readers and boost your traffic and conversions.

Do SSL certificates affect search rankings?

by Amélie

Your connection is not private? Oops…Someone might be trying to steal your information! As we announced our new partnership with global certificate authority provider Sectigo, we thought now might be a good time to refresh your memory on SSL. Discover which SSL certificate options are available for your brand and improve your Google SEO rankings. Farewell HTTP, hello HTTPS!

13 best WordPress email subscription plugins in 2020 (updated)

by Amélie

According to statistics, for every dollar spent on email marketing, brands receive 38 dollars in return. WordPress's email subscription plugins can help you save time, effort, and grow your subscription lists. Here’s our list of the 13 best WordPress subscription plugins.

12 best learning resources for SMBs in digital marketing

by Amélie

The Office of Advocacy reported in 2019 that only 78.5% of small businesses in the U.S survive their first year. One of the explanations behind this is the absence of a successful digital marketing strategy. To ensure that your business is implementing a winning strategy and to help you upskill in all areas of digital marketing, we've put together a list of learning resources.

Choosing your domain name: 7 mistakes you should avoid

by Amélie

Choosing the right domain name for your website is very important, but it is not always easy. Your domain represents your brand and is long-term commitment, hence requiring your full attention. To help you choose a winning domain name, we have listed the top 7 traps to avoid.

Increase in cyberattacks: how to be better protected?

by Amélie

Cybercriminals are taking advantage of the health crisis as well as of many employees working remotely in order to increase the number of virus-related attacks. Discover our solutions to protect your company against these attacks.